Article Optimization

The strategy behind the addition of articles to a website is typically twofold: provide insightful information for current / potential clients and create valuable content for search engines. This week's infographic illustrates some simple tips for making certain your articles have the best potential for being found both by readers and search engines.

SEO Checklist

When it comes to SEO, there are certain elements that need to be in place for any newly-designed or updated website. Have 301 redirects been put into place? Is the robots.txt file authored to allow adequate crawling? This infographic depicts a handy checklist that will help get you through any new site launch or transition.

Traffic Bumps

Collectively, segmented marketing initiatives will help increase your baseline traffic over time. The traffic bump infographic demonstrates the potential of gaining loyal readers with every marketing initiative.

Click Thru Statistics

Most people still prefer listings found on the first page of results, but as users become more savvy, they realize that sometimes better results can be found by looking further into the search result pages.

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